Dare to Scale Growth Program: Introducing Cheese the Queen

Dare to Scale Growth Program: Introducing Cheese the Queen


We created cheese the queen with the idea for a new healthy food that fits the current fast-paced lifestyle in which people often lack valuable nutrition. Employing an innovative approach, we managed to develop a healthy product which could also give you pleasure. The name “cheese” originates from our idea that we are creating an alternative to the ordinary cheese or a new type of cheese. The team consists of 3 people who are mainly dedicated to Cheese the Queen. The product is made of fermented and aged cashew delicacies which are allowed to ripen over a long period of time so that the nuts develop their taste organically. The product is then fortified with probiotics in order to provide the consumer with pleasure as well as healthy internal bacterial flora and support the immune system. Our factory is located in Sofia. Our growth strategy foresees adding a few more product lines. We have planned to cover distant markets which is why we developed our products with a long expiration date. Our vision is to be the first choice among the health-conscious users who are also searching for pleasure and improvement of life quality.

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